Browse articles from EyeWorld.org related to practice management. EyeWorld is the award-winning member publication of ASCRS. The magazine provides news and updates from the Society as well as clinical features in the areas of cataract, refractive, cornea, glaucoma, and practice management. It publishes quarterly with editorial direction from its medical editorial board and staff.

Leading the way: effective leadership and team building

Effective leadership and team building are essential elements of success for physician practices. It is leadership’s responsibility to inspire, motivate, and guide the team. This article presented goals that highlight the importance of excellent leadership skills and where leadership should focus their energy and discipline.

Comments Off on Leading the way: effective leadership and team building

Medical branding: understanding the basics

Strategizing and executing an effective online campaign can be daunting, but myriad of tools are available to make this job easier. For a practice or ASC, the following are necessary: a website, a Google profile, active social media channels, and reputation management. These help brands develop, distribute, and communicate to targeted users.

Comments Off on Medical branding: understanding the basics

How physician leaders can harmonize with their management team

A physician’s concerns about administrative competency may be as much rooted in the physician’s supervisory skills as they are in issues of administrative competency. This article presented seven rhetorical questions physicians can ask themselves to understand their role in running a better practice.

Comments Off on How physician leaders can harmonize with their management team

Win/win: contract negotiations for young ophthalmologists

For young ophthalmologists finishing their fellowship, choosing which practice to join can be a daunting task. The decision warrants expertise, time, and preparation. It is important to not be fearful but rather empowered about the decision. This article offers tips on interview prep, contract analysis, and more.

Comments Off on Win/win: contract negotiations for young ophthalmologists